You’ll feel right at home in Richland County when you visit its businesses, restaurants, lodging, events, and attractions. That’s because the people here are genuinely glad that you’ve come to the Richland area. In addition, Richland County is at the center of scenic Southwest Wisconsin, a land filled with many wonders of nature and history, so we’re confident you’ll have a wonderful visit. We’re nestled half way between La Crosse and Madison in an area known as the Ocooch Mountains. The scenery is breath-taking year round… that and our hospitality will keep you coming back for more.

Richland County has 267 miles of Class I and Class II Trout Streams here in Richland County… this is where they get the trout to stock other streams all over the state! Check the Wisconsin DNR guide books available at the Visitor Center for detailed information on trout fishing in Richland County’s cold-water streams. Many public easements and beautiful surroundings make for an excellent fishing experience, and guided tours are available. In addition, we are at the center of scenic Southwest Wisconsin, a land filled with many wonders of nature and history.